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Head of CRM

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At Happy Socks we have made it our mission to spread happiness everywhere, and you only have to spend a few minutes with us to realize how seriously we take it! In fact, our fun, positive approach is probably the reason we’ve seen such amazing growth over the past couple of years.

We are looking for a special-special someone to manage our lovely CRM team of 4 people and having a key role as Head of CRM. Part of the growing E-commerce department, today consisting of 40 people, you'll work with 120 colorful characters (and co-workers), from over 25 different countries at our HQ in Stockholm, Sweden

Main tasks:

  • Manage and be responsible for the CRM team’s strategy and processes (automations, campaigns and localization)
  • Set KPIs and ensure that they are met. Also ensure correct and relevant reporting
  • Engage and retain customers to maximize customer lifetime value
  • Set content and communications strategies
  • Continuously improve tools, reports, content and process
  • Ensure excellent relationships with our internal teams as well as with our external service providers

Requirements & Skills:

  • 2+ years’ experience in leading teams
  • 5+ years experience of direct and digital marketing - ideally from e-Commerce
  • Extensive background in customer acquisition, re-engagement and retention strategies
  • Excellent technical knowledge of ESP’s and analytical systems
  • Fluency in English
  • Excellent Excel skills
  • Deep understanding of GDPR guidelines & related privacy laws

We are looking for a team builder who has a passion for mentoring others and always put a positive customer experience first! Working with our CRM team’s strategy and processes, as well as continuously improve tools, reports and content, this role requires someone who is not afraid of making changes; who is excellent at stakeholder management; and can communicate and inspire with confidence! You have excellent analytical skills and are able to translate complex data into actionable and profitable marketing plans.  Lastly, you are very pragmatic and data driven. 

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Or, know someone who would be a perfect fit? Let them know!

Workplace & Culture

When we’re not getting the job done, we're all about having fun at our Stockholm HQ! Our office is based in a grand ex-embassy building in central Stockholm, and each floor is decked out with quirky decor.

Being in Sweden, we love making time for fika, each month we throw afterwork drinks and we often plan team activities to keep morale high. We believe work should be fun, and we do everything we can to make sure our employees feel the same.

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